B2C · SaaS · E-commerce · Shipping logistics
Shippsy — Dashboard dissection
Shippsy, a B2C innovator, transforms Canadian shopping with a streamlined solution for U.S. store purchases. Combining competitive pricing with enhanced transparency via an upgraded dashboard, Shippsy offers a seamless experience trusted by thousands of users every day.

Senior UX/UI Designer
Redesign the Shippsy dashboard, optimizing for mobile and desktop.
6 weeks
User research, user-centred design, cross-team collaboration, iteration, prototype, and implementation support.
Process highlights
How the work came together.
Design brief
All known specs, links, references, and copy docs were housed in a single brief that every team member could access.
Research
Competitive analysis paired with a site audit and information architecture review to fully understand the variables we were working with.
Cross collaboration
Every step required collaboration so each teammate's voice was heard, goals stayed aligned, and expectations were managed.
User interviews
Internal user interviews surfaced insight that shaped design thinking and the final outcomes.
Outcome
A clearer, faster dashboard that thousands of cross-border shoppers now rely on every day — with a redesigned mobile experience that mirrors desktop parity.